In Audienced, you can cancel your subscription yourself directly from the dashboard. Canceling a subscription means it will not renew automatically, while your account remains stored.

In the admin dashboard, go to:
Subscription → Manage billing → Cancel subscription
You can confirm the cancellation with a single click.

After canceling your subscription:
Canceling a subscription is not the same as deleting your account.
If you, as an admin:
the following happens after the paid period ends:
This applies to all end users, regardless of whether they have purchased individual products or not.
Yes.
If you reactivate your subscription:
then:
Before canceling, or instead of canceling, you can:
These options are available under Manage billing.
If you want to permanently delete your account and all data, this cannot be done from the dashboard.
To request permanent deletion: